
insight studio appoints new leadership
20 apr 2023 | by insight studio
CHARLOTTETOWN, PE/ Insight Studio, a locally founded full service creative agency, has announced Jeremy Marentette as the company’s CEO, alongside newly appointed Creative Director, Mark MacLean.
Marentette has over 20 years of experience in integrated marketing for some of the world’s biggest agencies and brands and joined Insight in 2021 as the Director of Client Services. Marentette has extensive experience leading diverse cross-functional teams to deliver award-winning, strategic creative and marketing content across physical and digital channels.
“I am honoured to be taking on this role,” says Marentette. “Insight is an impressive growing company with a talented team and a strong reputation. It is a great pleasure to have the opportunity to lead this agency towards continued growth and success.”
Insight was founded nearly 15 years ago and is still co-owned by business partners Kerry Anne MacDougall and Dawn Binns. They are confident in the expansion of their team’s leadership.
“We believe in the power of strong leadership and aligning values and feel that we have found it,” says Kerry Anne MacDougall. “The growth of our leadership team is a step we are very excited to be taking.”
Mark MacLean has stepped into Insight’s Creative Director role after nearly 7 years with Insight Studio. Prior to his current position MacLean was the Studio’s video producer and has demonstrated a successful history of work in the marketing and advertising industry.
“Insight has developed into a strong, well respected agency that works with companies all across Canada, over the last 15 years,” says Binns. “We are looking forward to the continued success of Insight with new leaders onboard.”
Insight Studio continues to deliver integrated marketing campaigns, strategic communications plans, branding and visual identities, video production, and more.
To learn more about Insight Studio visit insightstudiopei.com
For more information please contact:
Kristen Binns, Communications Coordinator
(902) 626-3835
kb@markm437.sg-host.com
insight studio
We’re a creative agency all about helping people connect with people.
We do this through building engaging brands, producing strong content, and launching effective marketing campaigns.
insight studio
We’re a creative agency all about helping people connect with people.
We do this through building engaging brands, producing strong content, and launching effective marketing campaigns.
more quick reads
is content marketing worth the work?
Our Copywriter and Brand Manager shares her transformational journey from perceiving marketing as a “dirty word” to embracing content marketing as a powerful tool for storytelling and community-building. Discover the true value of content marketing and why it's worth the investment, and learn about the different streams of why
marketing to gen z
Each generation has a set of shared experiences, interests and values that set them apart from the next. This means each generation needs to be marketed to differently, and Gen Z can be a tricky one! Discover the secrets to cracking the code on #GenZMarketing.
march ad-ness
As we wrap our March Ad-ness campaign, we asked our team members to share their favourite ads. Check it out and let us know if our favourites line up with ours!
direct. observe. adapt. (lessons in leadership)
Great teams are a result of great leadership. With Super Bowl LVII upon us, Creative Director Mark MacLean shares his thoughts on how the sports world has influenced his approach to leadership, and what he’s learned since transitioning from ‘player’ to ‘coach’ here at Insight Studio.
5 social media trends to expect in 2023
As brands allocate more resources and larger slices of the company’s overall marketing budget to social media than ever before, the big question is how to use these resources in the most efficient and effective way.
5 video trends of 2023
Time and time again, consumers choose video over other content forms. And, that means marketers should be too! We’ve pulled together a list of five video trends we think will dominate this year.
content marketing tips for 2023
Unlike traditional marketing where you work to get your message in front of your audience, content marketing brings people to you! When done right, it creates long-term relationships that people can trust.